THE controversial
Do the Dappan Deepavali video posted on YouTube was taken down by Petronas yesterday.
“After considering the feedback from viewers on our video clip, produced as part of our
Be the Light 2012
Deepavali campaign, Petronas decided to discontinue the video from its
official YouTube page,” it said in a statement yesterday.
The
other three parts of the campaign — a key exhibition at Galeri Petronas,
a series of television commercials featuring talents from previous
festive advertisements, and print ads in local newspapers — would
continue as planned.
Petronas had earlier said the campaign was
meant to reach out to Malaysians of all walks of life, carrying messages
of positive attributes and values associated with the spirit and
celebration of Deepavali.
“As in previous campaigns, our
intention is to inculcate and promote common values, traditions and
cultures that we share in multi-ethnic Malaysia using a multi-prong,
multi-media approach in keeping with the current communication trends
and landscape,” the statement said.
“Our campaign, viewed in its
entirety, is inspired by and revolves around this positive energy,
epitomised via the passion, drive and resolve of Malaysia’s Indian
community which are indeed attributes that are universally relevant to
all of us.
“These positive attributes are something that we should all promote, inculcate and emulate.”
Petronas
also thanked the parties involved, particularly the Religious Division
of the Malaysian Hindu Sangam, which had given valuable advice and
counselling which ensured the exhibition and messages were consistent
with and reflected the spirit of the festival.
MIC secretary-general Datuk S. Murugesan, who had said the
Do the Dappan video did not reflect Indian culture, praised Petronas for listening to the people.
“I’m
sure this will bring them a lot of goodwill,” he said, pointing out
that Petronas had always made Deepavali and Merdeka advertisements with
Indian elements.
The three-minute video, which garnered both
criticism and praise from leaders and the public, showed a youth named
Raj and a host of characters performing a choreographed
Dappan Kuthu dance in public places.
Source: The Malays Mail
Jarumemas: Do not make any sensitive issues that involves cultures and religions since we are the multi racial country.
Menurut Abdul Khalid setelah mendengar taklimat oleh Ketua Pengarah JPJ, Datuk Solah Mat
Hassan dalam mesyuarat Majlis Tindakan Ekonomi Selangor (MTES) semalam,
kerajaan negeri bercadang melantik penilai bebas untuk mengkaji sama ada
Kementerian Pengangkutan telah mengambil kira secara menyeluruh
langkah-langkah sepatutnya sebelum membuat keputusan mengunapakai dan
memasang sistem AES.
Beliau
berkata cita-cita negara tidak akan tercapai hanya dengan meningkatkan
infrastruktur atau menambah bilangan sumber tenaga yang murah.